How Many People Bet on the Super Bowl?

how many people bet on the super bowl

How Many People Bet on the Super Bowl?

The Super Bowl is consistently one of the most wagered-on sporting events globally.​ In 2024‚ an estimated 67.​8 million Americans participated in Super Bowl betting‚ setting a new record with a staggering $23.​1 billion wagered on the game.

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Super Bowl Betting Handle and Trends

The Super Bowl betting handle‚ representing the total amount wagered on the event‚ has experienced remarkable growth in recent years.​ This surge is fueled by the expanding legalization of sports betting across the United States. In 2022‚ Nevada sportsbooks achieved a record-breaking $179.​8 million handle‚ later surpassed in 2023 with a staggering $185.6 million bet on Super Bowl LVII.​ Projections for Super Bowl LVIII in 2024 indicated a potential handle of $1.​29 billion‚ highlighting the continued upward trajectory of Super Bowl betting.​ This growth is driven by various factors‚ including the increasing accessibility of legal sports betting‚ the excitement surrounding the Super Bowl‚ and the wide array of betting options available‚ from traditional wagers to innovative prop bets.​

Demographics of Super Bowl Bettors

While concrete data on Super Bowl bettor demographics is limited‚ certain trends emerge from available information and industry observations.​ Super Bowl betting attracts a diverse audience‚ extending beyond traditional sports bettors to include casual fans enticed by the spectacle of the event.​ Men typically constitute a larger proportion of Super Bowl bettors; however‚ the involvement of women in sports wagering is steadily increasing.​ Age-wise‚ the demographic leans towards younger adults‚ with millennials and Gen Z showing a strong proclivity for Super Bowl betting.​ This trend aligns with their comfort using online platforms and mobile applications for placing wagers.​ Geographically‚ states with legalized sports betting‚ particularly those with established gambling markets like Nevada and New Jersey‚ tend to witness higher concentrations of Super Bowl bettors.​

Legalization of Sports Betting and its Impact

The legalization of sports betting across numerous US states has profoundly impacted Super Bowl wagering.​ Previously limited to Nevada‚ legal sports betting has expanded rapidly‚ resulting in a surge in the number of Super Bowl bettors.​ This expansion allows fans in newly legalized states to engage in regulated sports betting‚ contributing to the overall increase in Super Bowl betting handle.​ The accessibility of online and mobile sportsbooks has further amplified participation‚ offering a convenient and user-friendly way to place bets. Legalization has also fostered a safer betting environment‚ shifting activity away from unregulated offshore operators.​ The rise of legal sportsbooks provides consumer protections‚ ensuring fair play and responsible gambling practices.​

Popular Super Bowl Bets and Wagers

Super Bowl betting extends far beyond simply picking the winner.​ A diverse range of bets and wagers cater to all types of fans‚ from casual viewers to seasoned bettors. The moneyline‚ a straightforward bet on which team will win‚ remains a popular choice. Point spreads‚ which handicap the favored team‚ add complexity and potentially higher payouts.​ Over/under bets on the combined score of both teams offer another avenue for wagering.​ Prop bets‚ focusing on specific game events or player performances‚ have gained immense popularity. These can range from predicting the first touchdown scorer to the length of the national anthem performance.​ The abundance of prop bets‚ combined with the thrill of wagering on the unexpected‚ significantly contributes to the Super Bowl’s massive betting handle.​

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